According to the “Creator Report”, there are more than 200 million content creators in the world.
A recent survey reveals that in Latin America, young people are more interested in becoming content creators and making a living exclusively from it.
Instagram currently has a little over a billion active users.
A 23-year-old girl decided to leave college and become influential person beauty on Instagram; in just one year he earned an amount of 700 thousand pesos.
After social networks experienced a great boom, today these platforms have become real content generators and a commercial showcase worthy of all kinds of analysis; exhibitions that brands did not miss in order to reach a larger audience.
In this context, in these times, the profession of Content Creator is one of the most popular and desirable among young people, who, according to information from various platforms, are more involved in social networks, such as TikTok, Instagram, YouTube and Snapchat, which maintain a higher level of user preferences, according to a report by the Pew Research Center.
However, taking into account that there is also an important presence influential persons around the world, Crehan’s report is worth mentioningwhich classifies these types of creators into four categories, depending on the number of followers they have.
- Nano influential persons: 1,000 and 10,000 followers.
- Micro influential people: They have up to 100,000 followers.
- Macro Influencers: they have between 100 thousand and one million followers.
- Mega Influencers: with more than a million followers.
Now, according to what the platform indicates, the nano influential persons earn from advertising $10 to $100 per post; microphones influential persons can win between 100 and 500 dollars by mail on their networks; then macros influential persons able to win $5,000 and $10,000 per post; and mega influential persons charge in between 1,500, 10,000 or up to 50,000 dollars, depending on your reputation and number of followers.
A young man leaves the university to be influential person beauty
In recent years, in short, it is young people who set the tone for following in various industries, and of course, social networks are not left out of this analysis.
For example, in Mexico, out of a total of 4.4 million small and medium-sized companies, 35 percent are run by young people, most of whom are between 26 and 35 years old, according to data from Mexican Association of Entrepreneurs (ASEM).
Else, survey conducted by Morning Consult detailing that in Latin America young people are most interested in becoming content creators and making a living exclusively from it, although this trend is actually moving to other regions as well.
In Europe, the case of a young woman named Raquel Llorentewho attended university in the United Kingdom, is attracting media and social media attention after it emerged that he had dropped out of his studies to influential person of beauty, just to “be beautiful”.
“I never wanted to be there at all… I spent all my student loans on different palettes and makeup. I was just having fun and doing what I normally do, but I was getting better and I felt too beautiful not to be in front of the camera.”the young woman mentioned in an interview with the local media.
He currently has 113 thousand followers on his Instagram account, and according to what he stated in the aforementioned interview, in just one year generated 35 thousand dollars, almost 700 thousand pesos.
Undoubtedly, in an era where digitalization dominates among the youth, social networks will continue to gain popularity and importance in people’s daily lives.